+1 251-625-6550 | [email protected]
Daphne, AL 36526, USA Daphne, AL

Cookie Policy

Last Updated: June 12, 2026

1. Introduction

Welcome to Marcos, your trusted destination for exceptional food experiences. At marcosmeals.digital, we are committed to being transparent about how we collect and use data related to your visit to our website. This Cookie Policy forms part of our broader Privacy Policy and explains in detail what cookies are, how we use them, the types of cookies we deploy, and how you can manage your cookie preferences.

This policy applies to all visitors, users, and customers who access our website at marcosmeals.digital. We encourage you to read this policy carefully to understand our practices regarding cookies and how they affect your browsing experience on our site.

By using our website, you acknowledge that you have read and understood this Cookie Policy. If you do not agree with our use of cookies, you have the right to disable or restrict them at any time using the methods described in this document. However, please note that disabling certain cookies may impact the functionality of our website.

2. What Are Cookies?

Cookies are small text files that are placed on your computer, smartphone, tablet, or other internet-connected device when you visit a website. These files are stored in your web browser and allow the website — or third parties — to recognize your device and remember certain information about your visit, such as your preferences, login status, and browsing behavior.

Cookies serve a wide range of purposes. Some cookies are essential for the basic operation of a website — without them, the site simply would not function correctly. Others help website owners understand how visitors interact with their site, which pages are most popular, and where users encounter problems. Still others are used to deliver targeted advertising and personalized content based on your interests and online behavior.

In addition to traditional cookies, websites may also use similar tracking technologies, including:

  • Web Beacons (Pixel Tags): Tiny invisible images embedded in web pages or emails that track user behavior and email open rates.
  • Local Storage: A browser feature that allows websites to store data locally on your device, similar to cookies but with a larger capacity.
  • Session Storage: Temporary data storage that is cleared when you close your browser session.
  • Fingerprinting: A technique that collects information about your device settings and browser configuration to create a unique identifier.

Throughout this policy, when we refer to "cookies," we are also referring to these similar tracking technologies unless otherwise specified.

3. How Do Cookies Work?

When you visit marcosmeals.digital, our web server sends a cookie to your browser, which stores it as a small file on your device. The next time you visit our site, your browser sends that cookie back to our server, allowing us to recognize you and recall your preferences or actions from previous visits.

Cookies can be classified based on who sets them and how long they last:

  • First-Party Cookies: Set directly by Marcos through our website. These are primarily used to enhance your user experience and ensure the website functions correctly.
  • Third-Party Cookies: Set by external services or partners (such as Google Analytics or advertising networks) that we have integrated into our website. These parties may collect information about your online activities across multiple websites.
  • Session Cookies: Temporary cookies that are deleted from your device as soon as you close your web browser. They are used to maintain your session during a single visit.
  • Persistent Cookies: These remain on your device for a specified period of time (or until you manually delete them). They help us recognize you as a returning visitor and remember your preferences across multiple visits.

4. Types of Cookies We Use

At Marcos, we use four main categories of cookies on marcosmeals.digital. Each category serves a distinct purpose and has different implications for your privacy and browsing experience.

4.1 Essential Cookies

Essential cookies (also known as strictly necessary cookies) are fundamental to the operation of our website. Without these cookies, core features of the site — such as navigating between pages, placing orders, or accessing secure areas — would not work properly. These cookies do not collect information for marketing purposes and do not track your browsing activity on other websites.

Because these cookies are strictly necessary for the website to function, they are activated automatically when you visit our site and cannot be disabled through our cookie management tools. However, you can set your browser to block them, though doing so may cause parts of the website to stop functioning correctly.

4.2 Analytics and Performance Cookies

Analytics cookies help us understand how visitors interact with marcosmeals.digital. They collect information about which pages you visit, how long you spend on each page, which links you click, and any errors you may encounter. This data is aggregated and anonymized, meaning it does not directly identify you as an individual.

We use this information to improve the structure, content, and performance of our website — for example, to ensure that our menu pages load quickly, that our online ordering system is easy to use, and that we are providing the content our visitors find most valuable.

We primarily use Google Analytics for this purpose, which is a widely used web analytics service provided by Google LLC. Google Analytics uses cookies to collect information about website usage and reports to us on an aggregated, anonymous basis.

4.3 Functional Cookies

Functional cookies allow our website to remember choices you make and provide enhanced, personalized features. For example, these cookies may remember your location (to show relevant menu options or delivery areas), your language preferences, or items you have added to a shopping cart or saved for later.

The information collected by functional cookies may be anonymized and they cannot track your browsing activity on other websites. If you disable these cookies, some or all of these features may not function as expected, and your overall user experience on our site may be diminished.

4.4 Advertising and Targeting Cookies

Advertising cookies (also known as targeting or marketing cookies) are used to deliver advertisements that are relevant and engaging to you. These cookies track your browsing habits across websites and build a profile of your interests. This profile is then used to show you targeted ads that are more likely to be relevant to your food preferences and interests.

We work with third-party advertising partners, including Google Ads and Meta (Facebook), to serve targeted advertisements to our potential customers. These partners may use their own cookies on our website, which are subject to their own privacy and cookie policies.

Advertising cookies do not store directly personal information, but they are based on uniquely identifying your browser and internet device. If you do not allow these cookies, you will experience less targeted advertising, but you may still see advertisements for Marcos on other websites.

5. Specific Cookies We Use

The following table provides detailed information about the specific cookies used on marcosmeals.digital, including their name, purpose, type, and duration.

Cookie Name Provider Purpose Type Duration
_session_id Marcos (First-Party) Maintains your active session on the website, enabling core functionality such as cart management and secure login. Essential Session
csrf_token Marcos (First-Party) Protects against Cross-Site Request Forgery (CSRF) attacks, ensuring the security of form submissions. Essential Session
cookie_consent Marcos (First-Party) Stores your cookie consent preferences so we do not repeatedly display the consent banner on each visit. Essential 1 Year
user_location Marcos (First-Party) Remembers your selected delivery area or location preference to display relevant menu items and pricing. Functional 30 Days
cart_items Marcos (First-Party) Preserves the contents of your food order cart between sessions so your selections are not lost if you leave the site. Functional 7 Days
_ga Google Analytics The primary Google Analytics cookie. Used to distinguish unique users by assigning a randomly generated number as a client identifier. Used to calculate visitor, session, and campaign data for site analytics reports. Analytics 2 Years
_gid Google Analytics Used to distinguish individual users on our website. Stores and updates a unique value for each page visited and is used to track session information throughout the day. Analytics 24 Hours
_gat Google Analytics Used to throttle the request rate to Google Analytics servers, limiting the collection of data on high-traffic websites to prevent server overloads. Analytics 1 Minute
_gcl_au Google Ads Used by Google Ads (formerly Google AdWords) to store and track conversions. Helps measure the effectiveness of our advertising campaigns by linking ad clicks with conversions on our website, such as completed food orders. Advertising 90 Days
_fbp Meta (Facebook) Used by Facebook to deliver a series of advertisement products, such as real-time bidding from third-party advertisers, and to track conversions from Facebook ads to our website. Advertising 90 Days
_fbc Meta (Facebook) Stores the last click attribution information for Facebook ads, used to attribute conversions and measure ad performance for campaigns driving traffic to our food ordering pages. Advertising 90 Days
IDE Google DoubleClick Used by Google's DoubleClick to register and report user actions after viewing or clicking on advertisements, enabling measurement of ad effectiveness and the delivery of targeted ads. Advertising 1 Year

6. Legal Basis for Using Cookies

Under United States federal and state law, including the California Consumer Privacy Act (CCPA) as amended by the California Privacy Rights Act (CPRA), and applicable Federal Trade Commission (FTC) guidelines, we are committed to transparent data practices. We rely on the following legal bases for our use of cookies:

  • Consent: For non-essential cookies (analytics, functional, and advertising), we rely on your explicit consent provided through our cookie consent banner when you first visit our website.
  • Legitimate Interests: For essential cookies required for the operation of our website, we rely on our legitimate interest in providing you with a secure and functional digital service.
  • Contractual Necessity: Some essential cookies are required to fulfill our contractual obligations to you, such as processing your food orders and maintaining your account security.

If you are a California resident, you have additional rights under the CCPA/CPRA, including the right to opt out of the sale or sharing of your personal information. Certain advertising and analytics cookies may be considered "sharing" of personal information under California law. You can exercise this right by using the opt-out methods described in Section 7 below.

7. How to Manage and Disable Cookies

You have several options available to manage, restrict, or disable cookies used on marcosmeals.digital. Below, we outline the main methods available to you.

7.1 Browser Settings

Most web browsers allow you to control cookies through their settings. You can typically find these settings in the "Options," "Preferences," or "Settings" menu of your browser. Here are direct links to cookie management instructions for the most popular browsers:

Through your browser settings, you can typically:

  • View all cookies currently stored on your device
  • Delete all cookies or cookies from specific websites
  • Block all cookies or cookies from specific websites
  • Configure your browser to notify you before accepting cookies
  • Allow only first-party cookies (blocking all third-party cookies)

7.2 Opt-Out Tools for Specific Third-Party Services

In addition to browser-level controls, several of our third-party partners provide their own opt-out tools:

  • Google Analytics Opt-Out: You can prevent Google Analytics from collecting your data by installing the Google Analytics Opt-out Browser Add-on.
  • Google Ads Personalization: You can opt out of personalized Google advertising by visiting Google Ad Settings.
  • Meta (Facebook) Ad Preferences: Manage your Facebook advertising preferences through the Facebook Ad Settings page.
  • Network Advertising Initiative (NAI): Opt out of interest-based advertising from NAI member companies at optout.networkadvertising.org.
  • Digital Advertising Alliance (DAA): Use the DAA's consumer opt-out tool at optout.aboutads.info.
  • Your Privacy Choices (CCPA): California residents may also submit opt-out requests directly to us by contacting us at the details provided in Section 9 of this policy.

7.3 Mobile Device Settings

If you access our website on a mobile device, you can typically manage advertising identifiers through your device settings:

  • iOS (Apple): Go to Settings > Privacy & Security > Tracking, and disable "Allow Apps to Request to Track."
  • Android (Google): Go to Settings > Privacy > Ads, and select "Delete advertising ID" or "Opt out of Ads Personalization."

8. Impact of Disabling Cookies

While you have every right to restrict or disable cookies on our website, doing so may have a noticeable impact on your experience at marcosmeals.digital. We want to be transparent about what you can expect if you choose to limit cookie usage:

  • Essential Cookies Disabled: If you block essential cookies, our website may not function correctly. You may be unable to complete food orders, log in to your account, or navigate between pages smoothly. We strongly advise against blocking these cookies.
  • Functional Cookies Disabled: Without functional cookies, you may find that your preferences — such as your saved delivery address, favorite menu items, or cart contents — are not remembered between visits. You will need to re-enter this information each time you visit.
  • Analytics Cookies Disabled: Disabling analytics cookies does not directly affect your browsing experience. However, it means we will have less information available to improve our website and services for all users.
  • Advertising Cookies Disabled: You will still see advertisements for Marcos across the web, but they will not be tailored to your specific interests and browsing history. You may find these ads less relevant to your personal preferences.

We respect your right to privacy and will always strive to ensure that our core food ordering and browsing services remain accessible, even if you choose to restrict non-essential cookies.

9. Updates to This Cookie Policy

We may update this Cookie Policy from time to time to reflect changes in our business practices, the technologies we use, or applicable legal requirements. When we make material changes, we will update the "Last Updated" date at the top of this page and, where appropriate, notify you through a prominent notice on our website or via email.

We encourage you to review this Cookie Policy periodically to stay informed about how we use cookies and what choices are available to you. Your continued use of marcosmeals.digital after any changes to this policy constitutes your acceptance of the updated terms.

10. Contact Us

If you have any questions, concerns, or requests regarding this Cookie Policy or our use of cookies and tracking technologies, please do not hesitate to contact us. We are committed to addressing your inquiries in a timely and thorough manner.

Contact Information — Marcos

We aim to respond to all cookie-related inquiries within 30 business days. If you are a California resident exercising rights under the CCPA/CPRA, we will respond within the timeframes required by applicable law.